A new look for the bekuplast open
This year marked the 21st edition of the ‘bekuplast open’, which took place at the Blau-Weiß Emlichheim Tennis Club.
This long-established tournament regularly attracts players from the region and beyond to Emlichheim.
A new feature this year was the event’s visual identity. For the first time, the ‘bekuplast open’ kicked off with a new logo and a revamped visual identity. Design elements that also characterise the visual identity of bekuplast were deliberately incorporated. This created a stronger visual link between the tournament and its long-standing main sponsor and namesake, without altering the event’s independent character.
As the main sponsor and namesake, bekuplast has been supporting the event for many years. As a family-run business, the aspect of social sustainability also plays an important role for bekuplast. Supporting clubs and voluntary work in the region is an integral part of bekuplast’s social commitment.
The fact that the tournament can take place in this form is not only down to the numerous sponsors; above all, the many members of TC Blau-Weiß Emlichheim e.V. ensure that the tournament is a special experience year after year. With great voluntary dedication, numerous helpers invest countless hours in the planning, organisation and running of the event. Whether it’s preparing the courts, managing the tournament, providing catering or looking after guests: the club community forms the foundation upon which the ‘bekuplast Open’ has been successfully built for more than two decades.
The combination of high-quality sport, a friendly atmosphere and exceptional dedication is what gives the ‘bekuplast open’ its special character. The 21st edition has impressively demonstrated how successfully tradition and innovation can be combined. The ‘bekuplast open’ will certainly remain a fixture on the tournament calendar for years to come.